Generic Media Kit Template from Broadstreet founder Kenny Katzgrau

Kenny Katzgrau, the publisher of RedBankGreen and founder of Broadtreet’s premium ad platform, created a generic media kit on a  Google slides desk used both by RedBankGreen and some of Broadstreet’s clients.

What we loved

  • This media kit is simple, visual, and brief. It looks designed to inspire a call-back – and it does.
  • One slide gives three compelling “advantages of our process.” A comparison that gives a reason to do business with the company is critical to getting the callback.
  • A page in the deck for “what the next steps will be. This is often overlooked.
  • We love the idea of a letter from the publisher. This shows that the company’s head is a leader of its community of readers and advertisers.

Many thanks to Kenny Katzgrau for sharing this template with our members.

See also,  his Make a Media Kit That Sells webinar.