For publishers looking for a high revenue, high margin initiative, “Faces,” an annual high-end magazine, can deliver both.

The coffee-table-style magazine – or book for publishers who want to take it up another level – published in a number of cities is easier to produce than “Best of” issues and has similar potential to be huge, if created successfully. The way it works is that businesses exclusively sponsor a category, such as the Face of Dining, on a first come basis. A key to sales is creating this one-per-category exclusivity, so businesses want to grab their category before anyone else does. Here is the basics formula and a downloadable media kit and sales one sheet. Please become a member to access this and other reports in the Member Center.