Audience Building, B2C, Events, Techstack

MeetUp hacks for local publishers

Alisa Cromer December 6, 2023

Most publishers use META, X and LinkedIn to help build audiences. MeetUp, however, has unique strengths publishers often overlook. Here’s how to use it to build your audience.

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Ever wanted to know how other publishers have succeeded with similar challenges? Members gain all access to resources shared by other publishers including actionable strategies for 14 revenue models, monthly round tables and ongoing forums.

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Categories: Audience Building, B2C, Events, Techstack

Using MeetUp to Promote Virtual Events

MeetUp’s platform is a great way to build a new email list while promoting national B2C and B2B virtual events.
This report walks you through what categories work, meeting strategies, how to build a national network, costs involved, how to harvest emails and convert paid subscribers, and pros and cons.

Alisa Cromer December 6, 2023

Niche Media Events Starter Kit

All the basics needed for a niche media to create a staff-managed event. This guide address staffing, ticket pricing, booth and sponsorship sales, with examples from the field. It also includes downloadable materials you can use and edit, including an event p&l, merchant contract, merchant packet and day-of-event checklist. Please join as a member to access this report and other practical resources to grow revenues in the resource center.

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Alisa Cromer August 16, 2023

AI Prompt Exchange

How members are using AI with co-host from HeyNota.

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Alisa Cromer January 24, 2024

10 Great Ideas to Increase Newsletter Opt-ins

Research shows that a compelling mesage by 20% or more (Blox, 2023). But what makes a message compelling? We looked data from 50 media websites to find the most compelling messages on registration pop-ups. Here are great ideas from top publishers around the country. Please join as a member to access.

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Alisa Cromer July 1, 2023

With 12 revenue models, which combinations work?

There are almost as many business models as there are media sectors, well beyond the first three most common: Advertising, Subscriptions, and Events. Many have…

Alisa Cromer January 5, 2023