What’s a good B2B market penetration target for niche publishers?
More than 80% of niche publishers in our latest Email & Audience Survey already have 10,000+ email subscribers — and most plan to grow their…
Month: February 2026
Email subscriber goal setting for B2C publishers
Here’s the data point that got every B2C publisher’s attention around the turn of the year: Google referral traffic dropped roughly 38% YOY in November,…