Best visual ideas for sales promotions: A showcase

We looked at hundreds of sales promotions and media kits for teh best visual ideas and showcase them here.

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White paper: Recent research on the value of print advertising

How should niche media, dominated by magazine brands, talk to advertisers about the value of print? 

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Should you show prices in the media kit?

The days of pricing grids are over. We looked at dozens of media kits that show the best thinking around the question of whether and how to show pricing. We found five basic approaches: Show prices, but simplify options. Don't show prices. Use across-the-board discounts based on spending level. Charge hourly. Or show a starting from" price. Here are pros and cons of each with examples from the field.

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