Uncategorized

Publishers Virtual AI Exchange in April

Alisa Cromer February 25, 2026

Welcome to the second annual AI Exchange for Niche Publishers! This is your chance to hear firsthand how fellow niche publishers put more advanced AI tools to work—and to share what’s working for you.

The format is an interactive roundtable, and everyone’s invited to the conversation. This year, we’re zeroing in on the cutting edge: AI agents that tackle tasks autonomously, manage data, streamline workflows, and make a real impact on your company’s bigger picture.

$125 or free to members. Join here. Already a member? Please make sure you are logged in (top right).

Date	Day	Time	Starts	Seats Left	Action
April 9, 2026	Thursday	11:30 am	April 9, 2026 11:30 am	60

Categories: Uncategorized

How he did it: Interview with James Cridland, founder of Podnews.net

James Cridland has built a $600,000+ one person media company that he runs part-time. Here’s how he does it.

Alisa Cromer January 6, 2024

The Ultimate Guide to Selling Lead Magnet Advertising

Let's get creative! We researched more than a hundred different lead magnet campaigns to find the best ideas that command top dollars from niche advertisers, and how they did it.

First, to define the terms: A lead magnet is simply gated information a publisher creates that is valuable enough to persuade the audience to leave their contact information.

Advertisers will invest 2 to 5x the cost of a major campaign and in some cases $30,000 to $50,000 - for publishers to create the content, host the lead capture page or system, and deliver the leads generated. They, too, are worried about Google Zero.

The Lead Magnet itself could be a white paper, e-book, video, podcast, or webinar — as long as there is a “hook” that attracts the audience to exchange their contact info for access.

Steal these ideas: Below is a list of the most powerful peer-shared ideas for lead magnet campaigns from case studies and research.

Alisa Cromer August 6, 2025

White paper: Recent research on the value of print advertising

How should niche media, dominated by magazine brands, talk to advertisers about the value of print?

It’s a tricky issue. On the one hand, print sales continue to decline in the face of reduced advertiser demand. Media brokers place almost no value on profitable print advertising sales. This white paper shows all the research you need, with sources and links to use.

Alisa Cromer January 1, 2024

Four publishers who get these three factors right explained how they built their models.

Alisa Cromer July 2, 2025

Related Articles

Never miss a trick! Get updates on new reports weekly